IdS CREATIVE
Fashion⎟Luxury⎟Lifestyle
Garrard 2.jpg

IMAGE

 

FROM A SIMPLE PRODUCT SHOT TO AN INSTITUTIONAL ADVERTISING CAMPAIGN, A SALES CATALOGUE, THE LAYOUT OF THE BRAND’S WEBSITE OR AT THE WINDOW OF ANY POINT OF SALE, THE CONTENT AND INFORMATION DISPLAYED NEED TO BE CAREFULLY CALIBRATED.

CONSCIOUS OF THE IMMENSE IMPACT THAT IMAGE & VISUAL IDENTITY REPRESENT, OUR PHILOSOPHY HAS ALWAYS BEEN MINDFUL OF THIS ASPECT IN ITS APPROACH TO THE BUSINESS, PROVIDING IDEAS, CONTENT AND CONCRETE SOLUTIONS SUPPORTING THE BRAND IMAGE AND THE PRODUCT:

- SEASONAL CREATIVE DIRECTION & CONCEPT  

- ART DIRECTION

- PHOTO SHOOT PRODUCTION (MODEL CASTING, PHOTOGRAPHER SELECTION, LOCATION & LOGISTICS, STYLING, HAIR & MAKE-UP, BEHIND THE SCENES...)

- AESTHETIC GUIDELINES ON CORPORATE/ COMMERCIAL CATALOGUES- COLOR SCHEME, LAYOUT...

- CONTRIBUTION TO THE PR ANGLE BY PROVIDING ELABORATE & RELEVANT SUBSTANCE IN WRITING RELATED TO THE BRAND AND PRODUCT

- PRESENTATION OF COLLECTIONS IN SHOW-ROOM OR IN-STORE, WINDOW DISPLAYS, VISUAL MERCHANDISING...